Our core expertise is marketing strategy: Creating integrated, insightful marketing plans that help our clients target their marketing resources toward their best sales opportunities. We offer all the creative services to implement what we recommend and we customize every marketing plan and campaign to each client’s needs.
Here are five reasons smart marketers like you like to work with us:
1. Proven Expertise
Marketing expert Jean Gianfagna has been developing strategic marketing plans, integrated marketing communications programs, and creative marketing campaigns for more than 30 years. Jean has served as a marketing consultant to multiple FORTUNE® 500 companies and won many awards for her marketing achievements and industry leadership.
2. Direct Marketing Skills
We have decades of experience in direct marketing and have created hundreds of data-driven direct marketing strategies, direct mail campaigns, and e-marketing programs driven. Our direct response roots enable us to create targeted marketing campaigns that command attention, generate leads, and drive sales for business-to-business and consumer marketers. Unlike other marketing agencies, direct marketing is not a sideline for Gianfagna. We practice it, we teach it, and we advocate for it.
3. Marketing Creativity
The Gianfagna team has won more than 50 awards for creative excellence from our peers. We can create compelling marketing copy and attention-getting graphic design to capture your prospects’ attention, deliver your marketing messages with power and influence, and engage your target market in a meaningful dialogue that leads to results.
4. Customized Marketing Plans & Campaigns
The strategic marketing plans and creative campaigns we develop for you will be tailored exclusively to your sales and marketing needs. We will consult extensively with you to develop in-depth knowledge of your customers, products, and market and craft a marketing communications plan using traditional, web, and social media that identifies and capitalizes on your best opportunities.
5. Responsive Client Service
There’s a reason Gianfagna Strategic Marketing has had many successful relationships with many business-to-business and consumer marketers lasting ten years or more: Great service. As a small marketing agency in Cleveland, Ohio, we are flexible and responsive. Our clients know they can count on us as an external marketing partner, eager to help and ready to respond quickly when marketing needs arise.
Read our Smart Marketing Strategy blog.