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Creative Tag

Gianfagna Strategic Marketing / Posts tagged "Creative" (Page 8)

Take Your Tired, Poor Advertising Phrases — and Ditch Them

Great copy is essential for an effective advertising campaign and a smart marketing strategy, but too many copywriters use the same tired phrases again and again in headlines and campaign themes. This is a giant waste of the marketer’s money. Here are seven advertising phrases we’ve seen used a hundred times and hope to never see again -- and why you should expect better from your marketing agency....

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